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Meta reportedly prepares consumer AI agent platform Hatch
JUST IN: $META is reportedly preparing to launch its consumer AI agent platform, Hatch, within the coming weeks, according to The Information.
The launch is expected to come ahead of Meta's new Watermelon model in October.
That signals a broader shift from standalone chatbots toward agents that can act on behalf of users across tasks and services.
For $META, the opportunity is to use its massive consumer distribution to push AI agents directly into everyday workflows.